Jason and Greg go deep into the ups and downs of changing how you price. They discuss the fear involved with giving up billing by the hour as well as the rewards that come from a stronger customer focus. Then Dan Pink joins the show to discuss his latest New York Times bestseller, To Sell Is Human.
Mentioned in the THRIVEcast:
Shane McMullin of Ninth Hour Productions
About our guest: Daniel Pink
Daniel H. Pink is the author of five provocative books– including the long-running New York Times bestsellers, A Whole New Mind and Drive. His latest is To Sell is Human: The Surprising Truth About Moving Others, which offers a fresh look at the art and science of sales. Using a mix of social science, survey research, and rich stories, the book shows that white-collar workers now spend an enormous portion of their time persuading, influencing, and moving others. Then it reveals the 3 personal qualities and 3 specific skills necessary for doing it better. To Sell is Human is a New York Times (#1), Wall Street Journal (#1), Washington Post (#1), San Francisco Chronicle (#6), andPublishers Weekly (#8) bestseller.He lives in Washington, DC, with his wife and their three children.