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Deeper Weekend 2014

Posts Categorized:

Pricing

Choose your favorite writer

  • Greg Kyte
    Greg Kyte
  • Jason Blumer
    Jason Blumer
  • Jon Lokhorst
    Jon Lokhorst
  • Melinda Guillemette
    Melinda Guillemette
  • Scott Kregel
    Scott Kregel

Get ready to have your busy season ruined.

 

Research that attempts to quantify the relationship between hours worked and productivity found that employee output falls sharply after a 50-hour work-week, and falls off a cliff after 55 hours—so much so that someone who puts in 70 hours produces nothing more with those extra 15 hours, according to a study published last year by John Pencavel of Stanford University.”

 

After reading that, the feeling you’re experiencing is called the Semmelweis reflex. It’s the involuntary, reflexive tendency to reject new information because it screws up the way you do stuff. And now you’re probably thinking that you’re not prone to the Semmelweis reflex; that’s called bias blind spot, where you’re like, “Yeah, I totally get it that other people are prone to Semmelweis reflex, but I’m pretty sure it doesn’t affect me. I’m a CPA.” Read more

Category:
CPA firm, Pricing, Strategy, Taxes
Comments:
2

So you value priced your customers. You thought you nailed it. You had value conversations to determine which results you provide that your customers will gladly pay for. You gave fixed price options. You burned your time sheets. You sold access to your intellectual capital.

 

And then tax reform came along with nine days left in 2017 and everybody has questions. EVERYBODY. You have questions. Colleagues are calling and emailing you to see if you know stuff, but you don’t, so you’re calling and emailing colleagues who are bigger nerds than you to see if they know. And even when you do find an answer, it comes with a disclaimer like “from what we can tell at this point” or “I’m not sure, but it appears as though” or “this is a total shot in the dark, I really have no f***ing clue.” Read more

Category:
CPA firm, Pricing, Taxes
Comments:
0

From early 2015 to late 2016, my wife and I were seeing a marriage counselor on a weekly basis. He billed us by the hour (as psychologists tend to do), and it seemed like it wasn’t the best use of my time on his couch to educate him on the perils of the billable hour.

 

Sometime in mid-2016 when we were finishing up a session and my wife was handing him the $120 check for our one-hour session, he sheepishly informed us that he had raised his rates to $125 per hour. Read more

Category:
Pricing
Comments:
0

Greg Kyte 2Um … spoiler alert. Did you read the title of this post? If you still need a spoiler alert, then you’re worse at reading social cues than Ben Affleck’s character in The Accountant. And if you haven’t seen Ben Affleck’s movie The Accountant, then what the hell is wrong with you? Even Jason Blumer’s seen The Accountant. The last movie he saw in the theater was Honey, I Shrunk the Kids

The Accountant is rated R, so I guess if you haven’t seen it and you’re a CPA and under the age of 18, I get it. Otherwise, if you haven’t seen it, I’m pretty sure you’re breaking the Code of Professional Conduct.

And I thoroughly enjoyed it. Great movie. Saw it twice. It was tons fun to watch it in a theater full of (presumably) civilians who still got all the accounting jokes.

It’s also cool to think back on the movie and see how many things Ben Affleck’s character, Christian Wolff, was doing right that a lot of accountants and firm owners do wrong. Read more

Category:
CPA firm, Other Thoughts, Pricing
Comments:
1

Greg Kyte 2I have no good reason for living in Utah. I’m not Mormon and I don’t ski. By state law I could be deported.

 

I grew up in Seattle where it maybe snows twice a year, and when it does snow, the snow only stays on the ground for like a day, so I’m well aware that I’m a big wuss when it comes to winter. And Utah winters suck. And, yeah. I get it. Winters in the midwest suck so much harder than mine, that it’s embarrassing to say my winters suck at all. But we’re all a long way from South Carolina where winter just means you have to wear a shirt under your overalls. Read more

Category:
Pricing
Comments:
6

Greg Kyte 2As you may or may not know, I’m the only Thriveal Member who works in industry. I’m the comptroller for a group of medical office buildings. That’s right, the comptroller. Why comptroller? Two reasons: (1) comptroller is a hilarious word and (2) it confuses people about what I do, so they leave me the hell alone.

On one of our medical campuses, I’m effectively the general manager over real estate. Over the past several years we got pounded by the the one-two punch of the Great Recession and the uncertainty in the medical industry caused by the Affordable Care Act. The result is that we have plenty of available space, and we priced it to move. Read more

Category:
Pricing
Comments:
0