Deeper Weekend 2014

Be wowed by our blog

Consider this

Choose your favorite writer

  • Greg Kyte
    Greg Kyte
  • Jason Blumer
    Jason Blumer
  • Jon Lokhorst
    Jon Lokhorst
  • Melinda Guillemette
    Melinda Guillemette
  • Toni Cameron

Don’t force me to be thankful.

The thing that makes me the most un-thankful is when someone says we should go around the table and have everyone say something they’re thankful for. I’m thankful when that crap is over because I want to eat.

And on Thanksgiving I’m not just eating. I’m an artist. I’m trying to consume a very precise quantity of food: not enough to cause an aneurysm when I bend down to tie my shoes, but pretty f***ing close.

Read more

We just wrapped up Thriveal’s Deeper Weekend 2019 conference. Jason set a new record for use of the word “butthole” at an accounting conference. He also taught us about the Entrepreneurial Accounting Organization (“EAO”), and the very first principle of an EAO was “Client Focuses.”

Determining your firm’s Client Focuses means you get to select what types of clients you want to target. Basically, if you want to run your firm in an entrepreneurialistic™ way, you need to find a niche.

Discovering and pursuing a niche is incredibly important, but what’s weird is that it’s never urgent, landing it squarely in Quadrant Two of Stephen Covey’s Seven Habits Time Management Matrix. (True story, I’ve been in Stephen Covey’s home in Provo, Utah, and I very much regret that I didn’t steal something.) Read more

We’ve been consulting, leading, and speaking to accounting firms for many years now (and running our own firm since 2003). We’ve done this work all over the world, and we’ve come to believe there are some great practices we wish firms would follow. We believe a few tweaks to our profession could create a more sustainable, profitable, and enjoyable firm to lead.


If I had my wish and I could wave a magic wand, I would have every firm in the world do these 7 things.


Read more