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Deeper Weekend 2014

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Choose your favorite writer

  • Greg Kyte
    Greg Kyte
  • Jason Blumer
    Jason Blumer
  • Melinda Guillemette
    Melinda Guillemette
  • Scott Kregel
    Scott Kregel
Like any other company owner, firm owners face growth issues too. But many firm owners don’t view their firms as businesses to be grown and managed. Thriveal wants to teach firm owners to look at their firms like entrepreneurial businesses. For any entrepreneurial company, there needs to be a leader leading the firm through the vision. Deeper Weekend is a place where entrepreneurial firm owners can be together, discuss their paths of growth, and challenge each other with their own personal learnings on their entrepreneurial journey.

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Deeper Weekend
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Scott Kregel, CPA is building his firm in Pennsylvania. He leads Kregel & Company, CPAs, and he has been a Thriveal member for many years. He began years ago in our coaching course to help CPA firm owners think differently about how they build their firms. And now Scott Kregel has been growing his firm, and fully participating in the Thriveal community and in Deeper Weekend.

 

Here is what Scott said recently,

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I’m pretty much an HGTV design star. Not just because I put up crown moulding in my living room and master bedroom.¹ But also because I went to an interior design store once.

The store was called Rustica Hardware. It’s an amazing store, but the thing that dug into my brain like a Ceti eel from The Wrath of Khan was this sign they had up in their shop:

 

I LOVE THAT. Partly because, as I already established, I’m an HGTV design star, but also because who wouldn’t accept that challenge? Living in art is better than living in mindless acceptance of the default. I intentionally try to approach my home like an artist approaches some kind of art thing. Read more

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CPA firm, Other Thoughts, Personal Growth
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It’s true, we are not for everyone. Unlike most accounting firm conferences, we are not for everyone. In fact, this is what makes Thriveal’s Deeper Weekend a special experience. If you are right for this event, then you will automatically be with other attendees that are also right. And that creates magic like you’ve probably never experienced. It’s all intentional and part of the plan. The food, the venues, the speakers, the topics, and everything else are all part of an intentional plan to create a deeper movement in the the firm owner. So let me try to explain who should not be there in October.

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Deeper Weekend
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As many past attendees of the Deeper Weekend conference know, our event goes deep into one topic. This year we will be talking about the mechanics and strategies of scaling and growing a service based company. We’ll be doing this by leveraging the book Traction through our journey. The book Traction is a detailed explanation of the Entrepreneurial Operating System, developed by Gino Wickman. It is a system and rhythm that gives an entrepreneur something to hold on to as they build their company (typically to a larger size).

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Book Review, Deeper Weekend, Strategy
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Jeff Phillips is a speaker at this year’s Thriveal’s Deeper Weekend conference. Jeff has been a long time friend and voice of growth and scaling to Jason Blumer and Julie Shipp, partners and leaders of Thriveal. So we wanted you to get to know Jeff before you come enjoy him at the conference.

Jeff Phillips is CEO of Accountingfly and publisher of GoingConcern.com. Accountingfly builds powerful online tools that source talent for financial recruiters. Previously, Jeff was with Monster.com, where he advised Fortune 500 clients such as H&R Block, Walmart, and Exxon how to use internet marketing to hire better candidates at a lower cost. For the past 3 years, Jeff has been named was one of the 100 Most Influential People by Accounting Today for his work in helping level the playing field so that all employers have a chance to hire great Accounting talent. Read more

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Deeper Weekend
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