Deeper Weekend 2014



Jason Blumer

Jason founded Thriveal in 2010 as a way to help small CPA firm owners connect. Since that time, Thriveal has helped many small firms grow by providing a community, coaching services, webinars, and live events. The newest offerings include a Lab for experimentation and an Academy for continuing education for CPAs. An Incubator for new firms is in the works. Deeper Weekend is the annual live event by Thriveal.

Jason is also the Chief Innovative Officer of his firm, Blumer & Associates, CPAs. The firm was one of the first to move from a traditional office to a virtual environment, where they serve creatives only. Jason leads a team that works in a Results Only Work Environment. He focuses heavily on business coaching, while his team meets the technical and compliance needs of the customer.

Jason is the co-host of two podcasts, the Thrivecast and The Businessology Show and speaks and writes frequently for CPAs and creatives, his firm’s chosen niche. He has been honored as one of the 40 under 40 in the profession (CPA Practice Advisor) as well as one of the Top 100 Most Influential People in Accounting (Accounting Today). Recently, Jason was featured in the Challenger's Almanac along with Seth Godin, Simon Sinek, and other leaders. Jason loves to watch documentaries on just about anything and is working on his personal bests in Crossfit several times a week. He lives in Greenville, SC with his wife and their three daughters. Stay connected with Jason by signing up at

Recent articles from Jason:

Transcript: Did you know you may not be charging enough money; your price may not be high enough. How do you know that? Well, it is hard to identify an exact price. A lot of people want to identify an exact price for a service or relationship, and you can’t really do that. Why is […]
Transcript: Hello, firm entrepreneur. What do you do when you have to pivot? Maybe you’ve been thrown off in the year 2020 and 2021. We have pivoted like crazy, just like everybody else. And how do you do pivots? Pivots can really throw you. So what’s a pivot? That’s when you’re just walking along in […]
Transcript: We do a lot of work consulting with service-based companies. And one thing that service-based companies struggle with in their growth is when to split their company, running their company, into different lanes. And here’s what I mean by that. So when you get to three to five people in a services-based company, that […]