Deeper Weekend 2014

Small Firm Strategies with Carl Peterson

Our official podcast sponsor

  • Love You Guys

Show Notes:

In Episode 103, Jason Blumer and Greg Kyte talk about value – pricing, becoming a virtual firm, and creating a narrow focus in your firm.  These are all topics that Carl Peterson is helping to educate AICPA members about.  As an owner of a small accounting firm before becoming Vice President of Small Firm Interests at the AICPA, Carl has first hand knowledge about what it takes to run and grow a firm.

Thank you to our sponsors for supporting the Thrivecast! Learn more about them by visiting Intuit and



Mentioned in the Show

Become a Thriveal Member!


Thriveal Facebook Live videos

Deeper Weekend 2020!

Incubator 2020!


AICPA – Private Companies Practice Section (PCPS)

Carl Peterson on LinkedIn

Carl Peterson on Twitter

Send your questions to [email protected] for Jason Blumer to answer on Facebook Live each Monday at 2pm ET!

Audio Engineering by: Shane McMullin

Produced by: Lorin Hamilton

Contact us:

twitter: @jasonmblumer @gregkyte @thrivealcpas
email: [email protected], [email protected]
Instagram: @thrivealcpas @gregkyte

This month’s guest: Carl Peterson

Carl Peterson, CPA, CGMA, is Vice President of Small Firm Interests at the American Institute of CPAs. In this role, he serves as the small firm advocate and representative for the profession. In this capacity, he meets with small CPA firms regularly to understand their issues and represent these firms from an advocacy and firm development perspective. Peterson serves as the voice of small firms within the AICPA on standard-setting, regulatory and small business issues. He is responsible for ensuring AICPA initiatives continue to meet the needs of small firms.

Carl is a licensed CPA and previously served as a managing partner at Peterson, Peterson & Associates, PLC, in Minneapolis/St. Paul, where he built its service and client base. Carl has been identified as one of the Top 100 Influential People in Accounting by Accounting Today, 2014 thru 2019. Carl is also a technical advisor on the International Federation of Accountants Small Medium Practice Committee.

Listen at: Stitcher

Join the party and leave a comment