Deeper Weekend 2014

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REFM - Adrian Photo Square - CATOB“The pathway to your greatest potential is through your greatest fear.” -Craig Groeschel

This is where it gets real. The blog posts are one thing. The conferences. An inspiring TED talk or coffee exchange with a peer. But eventually it all comes down to you, and the action. And the fear that’s present in that moment.

I’m convinced that facing fear is perhaps the biggest skill we can develop as business owners. Heck, as human persons. To me, here’s an example of human business, and how developing this skill in business, can actually feed back into our life outside of business. And vice versa. I know it has for me.

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Other Thoughts, Personal Growth

REFM - Adrian Photo Square - CATOBCommerce. Hubbub. The noisy marketplace. The tens, hundreds, and thousands of small exchanges. In the store, online, over the phone, from an airplane. It’s like an ecology, the ecology of the economy. The creation and shifting of resources from one area of the ecology to another. All voluntarily. All based on what we value, on what we think is worth the expending and spending of resources. The values, where do they come from?

As entrepreneurs, we design “the value exchanges:” those interactions that bring together buyers, workers, suppliers, owners, and indirectly, their surrounding environments. If we’ve done our job well, each party leaves the exchange with greater value than they brought to it. In a very real sense, they are affirmed in that value through their interactions with the others. The whole process is a way of cooperating to make the imaginary real, the potential actual, the unseen seen. It also transcends the laws of matter: while the physical matter doesn’t increase, paradoxically the whole enchilada just grew, because it grew in a non-material dimension: in the minds and souls of the participating parties. Read more

Other Thoughts

Greg Kyte 2Last month, I saw something that torqued my brain while I was driving to Cinnabon. Why was I headed to Cinnabon? Great question, Inspector General. I needed a four-pack to realize my lifelong dream of eating several Cinnabon Classic Rolls in my underpants during a movie marathon.


The day was lining up nicely for dream fulfillment. I had the house to myself for most of the day, so I wouldn’t have to share my cinnamon rolls because screw that. I procured the movies This Is Where I Leave You, While We’re Young, and The Family Man because I didn’t just want to eat cinnamon rolls in my underpants, I wanted to cry while eating cinnamon rolls in my underpants. And on that particular day, my mindset was just right: I felt inclined to actively reach for my dreams while simultaneously feeling comfortable with the prospect of type two diabetes. Read more

Other Thoughts

Greg Kyte 2One way to get me to do almost anything is to call me a chicken. As a matter of fact, just inferring that I’m a chicken is usually enough. I even do it to myself to motivate me.

Which is how I ended up asking for a 100% raise and a $10,000 bonus.


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Back Story: Last summer my board of directors asked me to take on additional responsibilities with no additional pay. I knew we didn’t have any money for raises at that time. (Being the company comptroller,¹ I know crap like that.) I’m also a team player, and I didn’t want anybody to think I’m a chicken, so I agreed.

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