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Deeper Weekend 2014

Imagining tomorrow's innovations
... today.



What’s been going on in the lab.

It’s that time of year: time for Thriveal Laboratory’s list of 3 experiments to try in 2015. Building on the idea that the phrase that will change your business’s future is, “I’d like to try an experiment. . .let’s see if this works,” we’d like to challenge you to identify one or two things you’ll […]
The first hypothesis tested by the Thriveal Laboratory is that “there will be multiple successful business models for accounting firms of the future.” This challenges the notion that all accounting firms are moving towards one new model. To test this hypothesis, we gathered a team of six CPA firms, surveyed the current landscape, acquainted ourselves with a […]
Remember back in elementary school, when it was time to try something new in a science experiment? Everybody paired up with a lab partner. Well, the learning shouldn’t stop. Neither should the experimenting. And neither should the lab partners. The Thriveal Laboratory has as its mission: to encourage strategic risk-taking in the accounting industry, by lowering […]
Today the Thriveal Laboratory launches its inaugural experiment: Business Model Prototyping. The experiment’s hypothesis is that there will be multiple successful business models for accounting firms of the future. Using the visual Business Model Canvas tool developed by Alex Osterwalder, a team of experimenting accountants will begin by sketching the traditional accounting firm model, and then ideate […]
The phrase that will change your business’s future is, “I’d like to try an experiment…let’s see if this works.” There’s a saying, “If you always do what you’ve always done, you’ll always get what you’ve always got.” While I may suggest it isn’t entirely true (see side note 2 in Choosing Your Surfing Style), the point […]
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