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Episode 19

The ins and outs of setting goals and an interview with the author of The Experience Economy, Joe Pine

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Show Notes:

Thank you to our sponsors for this episode, Avalara and Ziptr.

Jason and Greg bring in 2013 with a discussion about goals. Greg has a lot to teach us about setting aspirational goals involving the main roles in our lives and the difference between goals and objectives.

Next, Jason and Greg talk with Joe Pine, author of The Experience Economy. Joe defines an experience in business as a memorable event that engages each customer in an inherently personal way. Beyond experience is transformation. Transformation is where you use experience to guide customers to change in order to help them achieve their aspirations.

Mentioned in the show:
Thriveal Members page
Joe Pine
The Experience Economy
Future Perfect by Stan Davis
Infinite Possibility
Ed Kless
Going Concern
American Girl Place
Strategic Horizons
Avalara
Ziptr


Audio Engineering by:
Shane McMullin of Ninth Hour Productions

Produced by:
Jennifer Blumer

Contact Us:
twitter: @jasonmblumer @gregkyte @thrivealcpas
email: info@thriveal.com, greg@gregkyte.com
website: www.thriveal.com
Our Facebook page

This month’s guest: Joe Pine

Joe Pine

B. JOSEPH PINE II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings. His books include The Experience Economy: Work is Theater & Every Business a Stage as well as Infinite Possibility: Creating Customer Value on the Digital Frontier.

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